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Hands turning a brass key in a navy door at dusk
Plumbers · Electricians · Roofers · Builders · Drainage

AI for tradies. While you're on the tools, the business runs itself.

The business runs on fast answers, good quotes and steady follow-up. We handle all three while you are out doing the work.

Built in Auckland · Installed across NZ and Australia · Owned by you, forever
The premiseIn a word
Minded
The problemMissed calls and quotes nobody chased

Every missed call is a competitor's job.

A trades business runs on speed of response, quality of quote and consistency of follow-up, and none of it happens while you're on a job. Tradies lose between $5,000 and $30,000 a month to missed calls. The figure varies by trade and region; the pattern doesn't. Calls land between 8 and 9am while the team is loading the utes, while you're under a sink with your hands full, and after hours when the office is shut. Each one is a customer ringing the next name on the list.

$5-30k
Lost a month to missed calls

The other bottleneck is quote follow-up. The quote went out Tuesday. The customer hasn't signed by Friday. Nobody has time to chase, so the quote ages, and a good share of jobs that would have signed don't, because nobody asked. That isn't a sales problem. It's an operations one.

The installThree automations, one Foundation

Voice agent. Quote engine. Daily brief. Three automations, one Foundation.

A typical trades install puts three workforce automations live on day one.

01

Voice agent

On the inbound line, 24/7, with a New Zealand or Australian accent. Trained on your services, service area, booking constraints and emergency escalation rules. Books standard jobs, qualifies emergency callouts, escalates complex jobs to the senior tech, and lands each call in your CRM as it ends.

02

Quote follow-up

Every quote gets its own sequence. Day three, a friendly nudge that mentions the job. Day seven, a firmer follow-up with options. Day fourteen, a final escalation that brings the deal back into view.

03

Daily brief

On your phone at 6am, before you've left the house: yesterday's revenue, today's calendar, outstanding quotes, overnight emergencies, anything that needs a decision. Two minutes of reading and you head out knowing the day.

20-40%
Lift in quote conversion, most installs

More layers follow once the first three are running: recall sequences for past customers, invoice chasing, recruitment for new techs, SOPs for the office team. After handover the install is kept polished, tuned as the business changes.

The patternWhat changes once it's running

The tradie who's not the bottleneck anymore.

The pattern across trades installs is the same. The inbound calls stop needing the owner, the quotes stop ageing on the pad, and the diary runs whether the owner is in the van, in a meeting, or taking the week off. Revenue holds, because nothing is waiting on the one person who used to be the whole business.

A hand winding a navy carriage clock with a small brass key, lamp light on the brass
Six in the morning
The day, briefed before the ute starts.
I / I
How it plugs inNot lead capture

Job management software handles scheduling. Not lead capture.

ServiceM8, AroFlo and Simpro handle work in progress very well. They don't capture leads, follow up quotes or send a daily brief. The Foundation sits across all of it and connects to your existing job system, so the pipeline from lead to cash runs end to end.

See how the Foundation works.

The AI brain, the data layer, the workforce. Three-week install. Yours from handover.

Or start with the AI Strategy Intensive, a two-hour paid plan credited to the build.

Related outcomesInstalled first for tradies
Brass Butler
Brass tacks, deftly handled.

While you're out working, the business runs.

Thirty minutes with Titus. We look at where the work that needs you is stacking up, and whether a Foundation install fits the way your business runs.

Book a discovery call

Not ready for a call? Take the three-minute Business Stress Test.